@Article{M-10153,
AUTHOR = {Menon, Sunil and ThiyagaRajan, S},
TITLE = {Shaping Narratives: The Role of Local TV News in Establishing Knowledge and Public Trust},
JOURNAL = {Scientific Research Journal of Arts, Humanities and Social Science},
VOLUME = {2},
YEAR = {2024},
NUMBER = {2},
ARTICLE-NUMBER = {M-10153},
URL = {https://isrdo.org/journal/SRJAHS/currentissue/shaping-narratives-the-role-of-local-tv-news-in-establishing-knowledge-and-public-trust},
ISSN = {2584-0622},
ABSTRACT = {Local television news remains a vital source of information for millions of people worldwide. Its unique position within communities allows it to shape public knowledge and build trust in ways other media cannot. This research paper explores how local TV news influences public perception, fosters community trust, and significantly shapes knowledge about critical regional and national issues. We also examine how the rise of digital media challenges the traditional role of local TV news and its ability to maintain public trust in an era of misinformation and fragmented audiences.},
DOI = {}
}